Search Engine Optimization Services

These options will enhance your natural search engine rankings. It is best to assume an initial 4 hours for basic key phrase analysis. Up to 2 hours per page can accomplish the full spectrum of optimization available.

Key Phrase Analysis

Although all SEO is optional, we highly recommended a few basics, starting with a Key Phrase Analysis. With an initial minimum of 4 hours, we will identify phrases commonly used by people looking for your products/services. We then choose the phrases best relating to your website and integrate them into the page titles of your site. This enables Google, Yahoo, and other search engines to easily identify your site, and will maximize the traffic potential. The search engines, are continuously updating, searching, and reintegrating information about every website. It may take up to 6 months for your site to be fully recognized and indexed, but they are the most trusted and cost effective sources of traffic.

Content Optimization

This option enriches the density of key phrases throughout your website. You can just request the key phrase data and develop key phrase-rich content yourself, or have specially optimized content developed for each page in your website. An hour per page will give the fully optimized content.

Meta Tag Optimization

This is a behind-the-scenes way of increasing traffic to your site. Although you will never see a website's meta tags unless you view the page source code, the search engines see them, and they pay attention. We will take the optimized key phrases and apply them to the fields used by the search engines. It takes about 15 minutes per page to apply the meta tags. We can also do this by inserting a script to automatically embed the first few sentences of content. This can be inserted once for ongoing, dynamic key phrase enrichment of the meta tags.

Directory Management

This effort seeks out the primary search engine directories, telephone related directories, and those relating specifically to your industry to make sure your website and services are listed correctly. The benefits are three-fold:

  1. improves your natural search engine rankings because the more trusted sites that link to yours, the better your placement
  2. provides more ways for people to find their way to your website
  3. provides more ways for the automatic search engine robots to find and index the pages on your website